Indonesian healthcare start-up Prixa has raised $ 3 million under the leadership of MDI Ventures and the Trans-Pacific Technology Fund (TPTF), with the participation of loyal investors including Siloam Hospitals Group.
This brings Prixa’s total raised to $ 4.5 million since its launch in 2019. Co-founder and CEO James Roring MD, told TechCrunch in an email that the new funding will allow Prixa to scale its business forward. platform and its customers. Prixa uses a B2B model, in partnership with healthcare payers such as insurers and businesses. Thanks to its B2B clients, it currently serves around 10 million patients.
Prixa is currently working with four major insurers and has six additional insurers in its short-term pipeline. He also works with Indonesia’s largest third-party administrators, Roring said, allowing him to reach more policyholders.
Prixa’s platform includes a digital health assistant to answer patient questions, telemedicine consultations, pharmacy deliveries and on-demand lab diagnostics. Use increased during the COVID-19 pandemic as more patients requested online consultations for primary care.
Other telehealth startups in Indonesia include Halodoc and Alodokter (which is also supported by MDI). Both directly connect patients to healthcare and insurance providers. Roring said Prixa differentiates itself by focusing on better cost control for healthcare payers and positioning itself as a digital platform for primary care.
“By symptomatically managing patients outside of tertiary care settings and treating chronic noncommunicable diseases online, Prixa is able to effectively reduce the amount of outpatient claims and downstream hospital costs incurred by payers. health care, ”Roring said. “Additionally, the combination of a strong and growing medical database, along with proven clinical guidelines, contributes to cost-effectiveness and service optimization through standardization of treatment by our healthcare providers. . “
In a press release regarding the funding, Aditia Henri Narendra, Managing Director of Legal and Corporate Communications at MDI Ventures, said: “MDI co-led this funding because Prixa has demonstrated its ability to help insurance companies. and hospitals to make medical services more accessible and affordable through its AI telemedicine platform.